6 Comments

Great outline of the key metrics that drive a sales pipeline, what it reinforces for me is that SaaS isn’t a fundamentally unique business model. The pipeline metrics outlined and approached outlined in this post could just as easily be describing a more rudimentary services (consulting firm, law firm, accountant advisory) as a SaaS business. A SaaS business is just a service business in which software is a core component of there services the business offers - the levers to optimise are the same as any service business 1. Asset development 2. Monetisation. I use a simple framework as a lens to understand and optimise the drivers of a business which I covered in a post on my page

https://open.substack.com/pub/businessbydandwobeng/p/2x2-framework-2-types-of-business?utm_source=app-post-stats-page&r=4mz7km&utm_medium=ios

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Hi David, we at RevSure.AI focus on Predictive Pipeline Health (what if I could predict the quality of each of your pipeline metrics for this and future quarters? Not a look back but a look forward)

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VCs are dead, and have fcked the companies they invested in ? .. thats the gist here .. prove me wrong https://open.spotify.com/episode/6CrVN6FWaqT6iEqiDSwaEa?si=x0yiCpY5TGiA2Qd6L-g6Fw

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Random: Try these 3 on for size.

1. A Few Words on Douglas 'Pimp Slapping' Emhoff https://tinyurl.com/56bys98f

2. The Average American sees MSG as Monosodium Glutamate, not as a place where political rallies are compared to Nazi meetings held in 1939. https://tinyurl.com/4xrk73t9

3. The Red Badge of Courage Being Called Uncle Tom https://tinyurl.com/bdfcys45

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The only thing I might add is a metric of existing customer growth (increasing MRR due to the usefulness of the platform)

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Great information David, thanks. 🙏🏿

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